Why Leaders Hate Black Friday Sales

I have to admit, I hate Black Friday sales and you probably do too.

If you read this blog, you’re a leader. You don’t follow the masses, you chart your own course.

Sure, you like a deal, but you’re smart enough to know that Black Friday sales are mostly just gimmicks.

That big discount on LED TVs is for only a handful of off-brand units in stock. That 30% price reduction on those clothes are just bringing the overly inflated prices back to summer levels.

Nah. You have better things to do than being trampled while trying to save $3 on a WowWee Pinkfong Baby Shark Official Song Puppet. (Yeah, that’s a thing)

Here’s the deal. Leaders don’t fall for gimmicks because they understand value.

Leaders don't fall for gimmicks because they understand value. Click To Tweet

They are willing to spend more if it helps them be successful. They understand ROI – Return on Investment. That’s why most successful leaders, like professional athletes, have a coach. I know I do. (It’s Coach Bru by the way)

Leaders seek wisdom from other successful leaders.

And, leaders are readers!

My bestselling leadership book, I Have the Watch, contains 30 years of leadership wisdom. And for only $12.99, It’s already a tremendous value.

But, even leaders like a deal now and then.

So I offer my “I Hate Black Friday” sale. This 1-day sale is the last discount opportunity for 2019.

Click here and enter code BLACKFRIDAY to get 20% off the price plus free domestic shipping.

Get one for the leader or future leader on your Christmas list. It’s so much better than a Baby Shark puppet.

“Jon hammers home the values of great leadership with excellent examples backed with personal experience. This book is necessary for anyone in a leadership role.” Amazon Customer

Employee Motivation Starts Here

In the movie Criminal, Kevin Costner plays a convict whom the CIA chooses for an experimental procedure.  With the help of a top neuroscientist and researcher, they “transplant” the memories of an operative killed in the field – with hopes of stopping a terrorist attack.

This has unintended consequences.

(The subject, a hardened killer named ‘Jericho’, forms an attachment for the dead agent’s wife and daughter for example.)

Initially, the procedure doesn’t completely “take”.

Jericho refuses to cooperate and escapes.

He “remembers” a bag of cash the CIA guy hid and goes on the hunt for it. Frustrated, the CIA talks to the doctor who performed the surgery. He tells them, “He’s fixated on this bag of money…show him how to get it and he’ll do anything you want.”  They do, and he does, until the bad guys complicate the plot, of course.

Legendary motivator Zig Ziglar is famous for saying:

“You can have everything in life you want if you’ll just help other people get what they want.”

“You can have everything in life you want if you’ll just help other people get what they want.” Zig Ziglar Click To Tweet

What this scene in Criminal illustrates is…

Everything starts with KNOWING what other people want!

Let’s bring this back to employees. I’m a big fan of being present and spending time with employees. Many business people chafe at this. It’s time-consuming and doesn’t add value, they’ll argue. But I disagree.

I make it a policy to spend as much time as possible with my team.

I ask open-ended questions and listen.  Not only does this help the person feel heard, but it opens a window into their inner world. It helps me know exactly what they need in order to do their best work.

It can work for you as well. Listen with the intent to understand your people better.

And help them get want they need to succeed.

You’ll know it’s working when you notice a pattern of employees going beyond the call of duty for you and your organization.

Speaking about helping other people get what they want…

If you’re looking for a unique Christmas gift this year, consider giving my Amazon bestselling book I Have The Watch. It distills best practices gleaned from 30 years of leading people in the military and corporate America.

If you follow this link, you can purchase a signed copy that I will personalize for the leader (or future leader) on your Christmas list.

Give the gift of learning this year!

The Crisis We Face

I’ll be frank.

I’m concerned about the state of leadership in corporate America.

Every day I hear a new “bad boss” story.  One person told me of a boss that stands at the front door every morning with a clipboard in her hands.  Without offering so much as a hello, she records the names of employees that were coming in late or early.

No “good morning.”

No acknowledging them.

Just takin’ names.

Brutal.

By all accounts, there’s a leadership crisis in business today.  According to Gallup, 70% of employees are disengaged at work and half of U.S. employees are actively searching for a new job.  The bottom line is, we have a leadership problem in America.

According to Gallup, 70% of employees are disengaged at work and half of U.S. employees are actively searching for a new job. Click To Tweet

Yet, our collective knowledge on the subject has never been stronger.

There are no less than 15,000 books on leadership currently in print.

So what’s the “disconnect?”

In my humble-yet-highly-experienced opinion of running nine manufacturing businesses and leading on a nuclear sub in the Navy, we’ve lost sight of the goal.  We live in the “urgent”, the break-fix-repeat environment our busy lives encourage, and we’ve lost sight of what’s truly important…

Our people.

Without engaged people, everyone loses.

Without engaged people, everyone loses. Click To Tweet

Effective leaders understand this.

And the best ones are willing, when necessary, to let their people come before even a growing to-do list.

If you’d like to learn a simple way to pull the best out of your team, my book I Have The Watch reveals the leadership secrets (which are really people secrets) that have allowed me to make an impact from the confined quarters of a submarine to the expanse of corporate boardrooms.

You can order a signed copy here.

Turning those disgraceful stats around is going to take committed leaders.

Think you have what it takes? 🤔

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“As the founder of a fast-growing, people-based business, I could not put this book down. Unlike any other book on leadership I’ve read, I Have the Watch boils it down to what really matters: how you treat people.” Natasha Goldstein, Founder & CEO, The Accountkeepers.