30+
Years Leading Teams
$200M
Sales Turnaround
600+
Employees Led
400+
Podcast Episodes
Clear paths for leaders, teams, and readers.
Speaking
Stories from the front lines of leadership for teams, conferences, and organizations.
Coaching
Practical executive guidance for leaders who want to build trust, clarity, and accountability.
Books
Field-tested leadership lessons for readers ready to become leaders worth following.
Podcast
Conversations with industry leaders and experts about what it takes to lead people well.
The Qualified Leadership Series
A practical toolkit for leaders who have the watch.
Jon’s books translate submarine leadership, manufacturing leadership, and executive experience into practical guidance for leaders responsible for both mission and people.



Latest insights
Recent leadership articles from Jon.
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Getting Comfortable with Making Mistakes
Many people put off the dream of starting their own business because they are afraid to fail. The truth is, about half…
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The Biggest Untapped Resource in Your Organization
What if I told you that you could find all the answers to the problems facing your business inside the four walls…
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The Unexpected Leadership Lessons of Elf
It’s officially Christmas season and full confession – at one business I led, I used to dress up as Buddy the Elf…

Meet Jon
Hard-earned leadership guidance for people responsible for people.
Jon S. Rennie is a business leader, author, speaker, executive coach, and former U.S. Navy nuclear submarine officer. He is Co-Founder, President, and CEO of Peak Demand Inc. and has spent decades leading teams in demanding environments.
His books, podcast, speaking, and coaching all return to one central idea: leadership begins and ends with people.



